Studiopepe multidisciplinary approach is based on the continuos research of colors and materials in relation with their shapes and the enviroment. We investigate the subjective and objective sensations and experiences linked to colors in order to create the best way to define the personality of each project. This study, a peculiarity of the Studio constant research, allows to design the identity of a product and its physical perception. It has to be considered a design activity that complements the definition of finishes, materials and shapes.