Studiopepe developed a new concept for the interiors of the newly opened MaxMara flaship store in Tokyo Ginza.
The collaboration aims to enhance the brand image and to introduce a new mood for the shopping experience. The project brought in luxury textiles, a special selection of furniture and complements and also new tailor-made display and storage counters designed by Studiopepe. The window set-up unveils the exclusive process behind MaxMara iconic trench coat.
LOCATION: Max Mara | Tokyo Ginza
PHOTOGRAPHY: Courtesy of Max Mara | Moodboard by Valentina Sommariva