When we decided to present a project of our own creation for the Fuorisalone, we felt we wanted tell the tale of not just a place but also a gesture, a ritual, more specifically, the visit.
These are the origins of The Visit.
We started out with the intimate setting of an apartment, home to the people who inhabit the city. We believe that a home is the physical transposition of our inner world. We envision it on a human scale, full of the things that make us content, frequented by people we like, a dynamic world that evolves with us, with fluid barriers and nomadic furnishings whose function can be transformed over time. A place where beauty envelopes us and accompanies us throughout everyday life.
Living an experience is the basis of The Visit, the experience of entering a space that tells the story of the people living there, not so much through fictitious signs of a life lived, but through the careful, meticulous stratification of signs, codes, and visions. For us, this, is a “home” in the deeper sense of the word, whether it be a private home or a boutique hotel, or any place related to the concept of welcoming and storytelling.
The project was made to measure for Brera Design Apartment, structured in a flat in Milan that dates to the early 1800’s: a succession of rooms with broad windows, stucco, and herringbone parquet. Although we respected the original floorplan, we did not want to be overly limited by it. Several spaces were redesigned through the use of curtains placed scenically between one room and another. The doors and windows have been incorporated into the broad design of a wall drawing, one of the characteristic elements of the project: the rooms interconnect in a continuous play of chromatic and patterned echoes.
Our objective was to create an experience of all that is beautiful, through the use of stylistic stratifications that tell stories, speak of research, recount a particular Milanese atmosphere that is both creative and sophisticated. The masters of the past actively converse with design research. The companies selected as partners are numerous, and each represents excellence. An apartment in which design brands will be interpreted according to the personal style of Studiopepe. Some tailor made projects also will be designed to show materials and surfaces.
The furnishings are by big names such as Gio Ponti as revised by Molteni&C, Vittoriano Vigano with Astep, Jean Prouvé with Vitra, Angelo Mangiarotti with Agape Casa, and Ettore Sottsass with Bitossi. These are masters who, above and beyond any definition, have worked with the concept of necessity, an almost visceral necessity to create projects, both useful and beautiful. These pieces continue to be contemporary and convey a sense of purpose.
As we were saying, the home is the mirror of who we are, and all of us are constantly in the process of researching and evolving: we fell in love with the artisanal tradition as revisited by Pietro Russo, the neo-bourgeois spirit of Spotti Edizioni, the modernism at Atelier de Troupe and Lambert&Fils, the visionary creativity behind the textiles by Bonotto, the quality of the velvets by L’Opificio, the handmade designs by cc-tapis, the interpretation of the contemporary bathroom by Agape, and the wild delicacy of the flowers by Green Wise.
The selected decorative elements incorporate the rigorous poetry behind Sfera, the contemporary elegance of Aytm, the beautiful colours of Bitossi Home, the comfortable softness of Shuj, as well as the freshness of Valverde.
Last but not least, the materials: a nearly infinite alphabet of colours from Sikkens, joined with the floor and wall coverings by Cedit and Florim, characterized by their extremely versatile composition, that in this case were cut according to our design to create domestic murals, or the soft-touch laminates by Fenix ntm that have become sculptures that pay homage to the Memphis movement.
NAME: The Visit
LOCATION: Brera Design Apartment,
Via Palermo 1, 20121 Milano
PHOTOGRAPHY: Andrea Ferrari